Tag: systems-thinking

When No One Owns the Customer Experience in Service Businesses
A window installation reveals a common failure in service businesses: marketing without authority, processes without ownership, and customer experiences[…]

Marketing, Leadership, and the Moment When the Job Changes
As companies grow, the CEO job quietly changes. This essay explores why marketing is often where those shifts surface[…]

The Company as Ecosystem: How Work Is Quietly Reorganizing
As more professionals choose independent, trust-based work, startups and midmarket companies are redefining what a “team” looks like. Why[…]
