Day: February 24, 2026

On Inflection Points and Layoffs
How marketing leadership stabilizes growth after layoffs and market inflection points. A systems view of go-to-market clarity in uncertain

Swag Isn’t the Point. Memory Is.
What PPAI Expo 2026 reinforced about how merch actually works: fewer, better items; context over volume; and why the[…]

When No One Owns the Customer Experience in Service Businesses
A window installation reveals a common failure in service businesses: marketing without authority, processes without ownership, and customer experiences[…]

